When designing tailor-made materials, teachers can rely on some general considerations that can also be used when deciding on the appropriate textbook. Some of the most important considerations are as follows: the course length, target audience, useful vocabulary in current use,“visually alive” and well-presented materials.
Although learners can undoubtedly learn most of the needed skills, functions and to a great extent also general terminology from general business textbook, they will undoubtedly gain even more when using tailor-made materials or a combination of a general business textbook and tailor-made materials because these two options are more likely to provide them with directly applicable knowledge.